Using Gamification to Challenge Yourself
Start Tracking Your Daily Sales and Challenge Yourself to Beat Those Totals
Making money is the goal of any business owner. However, so many times, small business owners don’t make business plans, and because of that, they don’t even have goals or projections about how much they’re going to or need to earn. However, if you really want to make a specific amount of money, the best thing to do is set that goal, create a series of actions that will help you meet that goal, then track and plot to ensure that you’re living up to your potential.
Let’s say that after considering your lifestyle, debts, and desires, you want to make 100,000 dollars in the next six months. How will you accomplish that? Based on the products you have now, how many would you have to sell to meet that figure? What type of product do you need to develop to ensure you can meet your earning goals?
This is the reason a business plan is so imperative. If you have no idea how much you want to make, how much it costs to create the product, how much time it takes, and how many of them you need to sell (and if it’s even possible), it’ll be hard to succeed. Once you have developed your goals, you can use gamification to challenge you to beat yourself.
To gamify productivity and boost your sales, the best way to do that is to set a goal, plot the results, and challenge yourself to do more. Remember, gamification is more about the mental and emotional aspects of behavior than the technology you use.
Something interesting happens mentally when you plot and track daily sales numbers. The act focuses you on making more sales because what you focus on is what will improve.
You can make this super easy by setting up a simple spreadsheet to track your daily, weekly, or monthly sales in all your channels. Simply assign a category to each type of income you bring in, match each number to an action, and check the totals during a set period on a regular and ongoing basis. As you move through the days, weeks, and months collecting data, you’ll start noticing a correlation between your actions and the results you’re getting.
If you’ve ever participated in affiliate marketing and were fortunate enough to be an affiliate for a company that gamifies sales, you can see this type of thing in action. Usually, it involves a leaderboard with daily updates that are sent out to every single affiliate. This works because it challenges the affiliates to beat themselves or others in sales.
When you’re plotting and tracking your own actions and sales, it can still work to spur you into daily action because you’re tracking, and tracking motivates you to act. If you notice yesterday that you sold twice as much as today, that might encourage you to go share just one more time on social media, for example, or take one more action to make one more sale.
If you notice that your sales exploded after a particular action and went nowhere after a different action, you can choose to do more of what is working and less of what is not working, thus increasing your sales even more. It’s also exciting to track and plot your sales because it gives you immediate encouragement to keep going so that you can meet all your income goals.
Categories:Gamification, Marketing